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Sign up for our August 21-Day Fitness Challenge waitlist below. Lose weight, win prizes!
This isn't dieting, this is DINE.
PORTION CONTROL
EQUALS POWER.
DINE is a portion-control based meal prep service that blends flavor, fitness, and intentional living. The focus is on helping people stay in a caloric deficit without sacrificing taste, using real ingredients and balanced macros to support fat loss and discipline.

21-day challenge
it's
going
dine
Discipline starts here.
The It’s Going DINE 21-Day Challenge is your full reset — combining clean, portion-controlled meals by DINE with a custom fitness and wellness plan from former NBA player Daniel “Booby” Gibson.
Designed to jumpstart your discipline, boost your energy, and transform your habits, this challenge is for anyone ready to lock in and level up — mind, body, and plate.
it's
going
dine
21-day challenge
Discipline starts here. Reset your body, mindset, and momentum? A full-body transformation experience led by former NBA player Daniel “Booby” Gibson — combining clean, macro-balanced meals by DINE with a custom fitness and wellness plan designed by Booby himself.
Whether you’re trying to bounce back, build consistency, or push to the next level, this challenge gives you the tools, structure, and accountability to make it happen. It’s not just about weight — it’s about wellness, energy, and proving to yourself that you can lock in and level up.

DETAILS. INTENT. NUTRTION. ELEVATE.
ROOTED IN FOUR KEY
PRINCIPLES FOR
TRANSFORMATION.
We believe transformation lives in the details — from portion control to precision prep, every element is intentionally crafted to support peak performance.
details
Our meals are made with purpose, aligning nutrition with your goals to fuel not just your body, but your lifestyle.
intent
We prioritize clean, balanced, and macro-conscious meals that nourish from the inside out — no fluff, just fuel that works.
nutrition
Beyond food, our mission is to elevate your habits, mindset, and results with every plate.
elevate
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